Explore our Digital Transformation services.

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Driving better customer experiences in any channel or business process.

Every day the world shifts more towards new digital media and interactive experiences. With rapidly-evolving technologies, changing consumer preferences and oftentimes competing channels, many organizations struggle with how to transform internally to meet the challenges of this new, always connected digital world. We can help.

  • Digital Technology Enablement & Integration

    Includes the technology from Mast Digital’s social, mobile analytics, and cloud technology stack (SMAC) plus the technical support to make a digital strategy successful. The integration of digital technologies with an existing technology infrastructure is included as well.

  • Digital Marketing Strategy

    We analyze your ecosystem to create a “customer 360” strategy, including the development of a marketing playbook for serving a range of consumer types (both B2B and B2C) across both digital and offline channels.

  • Digital Content Strategy

    Our content strategy focuses on aggregation, storage and distribution to digitize, acquire, optimize and re‑use digital assets and provide a seamless interactive experience across channels.

  • Digital Strategy & Innovation

    We help you develop a digital business strategy aligned to business objectives, leveraging digital capabilities and market advantages to produce sustainable competitive advantage. We specialize in helping clients create successful new business models when facing existential threats.

Results you can measure.

$0m

Cost savings from a complete customer experience redesign for a global retailer

0%

Reduction in year-over-year contact minutes for a consumer manufacturer

0%

Improvement in customer satisfaction ratings for a large provider

RESOURCE CENTER

Case Studies

IT Mobility For a Global Tourism Giant Mast Digital Africa Creatives (12)

IT Mobility For a Global Tourism Giant

Challenge With the desire to promote the brand in a more interactive way through its online presence, the Kenya Associat

Testimonials

I like working at Mast because I get to interact with the best software developers in the industry. I dare say that I work with the best, brightest, and most fun team of people at Mast.

Richard Kirui

Senior Developer - Mast Digital Africa

We selected Mast Digital Africa because they understand the operating requirements in the healthcare sector. They bring a winning combination of experience and commitment to excellence.

Mrs. Sherena

Corporate Communications Executive

We have been working with Mast Digital for 12 months and in that time they have demonstrated an unwavering desire and capability to deliver.

Mike Radido

Project Manager

Our Approach

  • 1. Iterate Design

    We always start with people. Business is driven by human behavior. And we take a human-centered design approach to drive business results. Through observation, learning, and immersive research we are able to roadmap solutions that work for our clients and their customers.

  • 2. Validate Develop

    This is where we bring the big idea to life—uncovering and alleviating stumbling blocks that could interfere with successful implementation. Our 360-degree focus on customers and tech-agnostic approach allow us to develop flexible integrated marketing and comms solutions that scale with business needs.

  • 3. Optimize Deliver

    Our global operating model and strategic partnerships in 10 countries allow us to implement best practices and meet our clients’ needs practically anywhere. From implementation to analysis, we go beyond solution launch to seek out continuous improvement for our clients—and ourselves.